4 Ways you can build a coaching culture in your organization

Every organization has a culture – some are growth-oriented, some are profit focused, some work to give back to society. This and many more elements make up the culture of an organization. For organizations to grow and flourish they need to have a culture that promotes collaboration and learning instead of blaming and pushing problems under the carpet. A Coaching culture can help build the much-needed honesty, collaboration, learning and positivity required in any organization.

What do we mean by coaching culture?

A coaching culture is one where the way of interaction and working is based on a mindset of coaching.  When an organisation adopts a coaching culture there is a climate of honesty and openness in which:

  1. Everyone irrespective of hierarchy is able to give and receive feedback openly.
  2. Employees support each other in their thinking and in the execution of tasks.
  3. Ideas are tested and challenged in a positive way that fosters growth of the individual as well as the organisation

When an organization adopts a coaching culture, partnership and collaboration become the key to achieving goals. In a coaching culture driven organization, employees feel motivated and driven to work better for their individual professional growth and the financial benefits of their organization.

Why is building a coaching culture necessary?

Creating a constructive coaching culture in an organization is highly beneficial for both the employees and the employers. Organizations with systematic coaching cultures have better chances of dealing with an uncertain growth path, adapt quickly to changes in their business environment, stay on the path to profitability and retain their employees. By building a coaching culture, organizations increase their chances of success as well as their employee engagement.

How to build a coaching culture? 

Cultivating a coaching culture in an organization requires good planning and implementation. However, it is worth the effort as the rewards are exponential. Following are a few suggested steps that you can follow for building a coaching culture at your organization.

  • Promote the benefits of coaching culture to senior management

To understand how to build a coaching culture in an organization, senior management have to understand the transformational power of coaching. Therefore, the first step to building a coaching culture is to expose CEO and CXO level employees to coaching and help them engage with professional coaches on a regular basis.

  • Lead by example

Senior leaders have to equip themselves to be coaches, before a Coaching Culture can permeate to the rest of the organisation. It would help to enrol senior personnel is coaching certifications, allowing them to lead by example. Once they start engaging with middle managers openly and foster a culture of coaching their team, middle managers will find it easier to establish a coaching culture in their teams as well. In other words, the leaders of an organization must understand the benefits of coaching culture in the workplace and advocate for strong coaching culture in their companies.

  • Build on Internal Coaching capabilities

For an organisation to foster a culture of coaching, it helps immensely to have Internal Coaching capabilities. If there are coaches placed within the organisation specially in critical departments like Human Resources, building and sustaining a coaching culture becomes that much more effortless and intrinsic. Coaches are available all the time to step and help guide the teams in a positive manner.

  • Make coaching an integral part of the Organisation’s growth strategy

Focus and importance to coaching will only sustain, when the strategy of an organisation clearly pin points that coaching has to be fostered. This will in-turn translate to enabling more external as well as internal coaching and make coaching a part of the everyday life of an organisation.

Instilling a Coaching culture delivers the promise of a high growth organisation, know more here. It holds people responsible for delivering results while creating and sustaining a positive environment that supports personal development and mutual support.